El Canal 5 de Poroshenko hará publicidad de Ukrgasbank por 3 millones de UAH.

by Redactor • 28.03.2016 • 0 Comentarios

El banco estatal Ukrgasbank ha firmado un acuerdo publicitario con el canal de televisión Nashi Groshi, Canal 5, de Petro Poroshenko, según el Boletín de Contrataciones del Estado.

Se sabe que Ukrgasbank pagó 3 millones de UAH por 910 minutos de tiempo publicitario hasta finales de 2016. Así, un minuto de tiempo de emisión de televisión cuesta 3297 UAH, y un segundo cuesta 55 UAH.

Antes de las elecciones parlamentarias de 2014, se informó que la publicidad en el Canal 5 costaba entre 15 y 45 UAH por segundo.

La licencia de transmisión de Canal 5 pertenece a Express-Inform. Express-Inform es propiedad de Prime Assets Capital, un fondo de inversión corporativa cerrado y no diversificado propiedad de Petro Poroshenko, y de Prestige Group LLC, propiedad de Vladislav Lyasovsky, expresidente del consejo de administración de Canal 5 y exmiembro del Consejo Nacional de Televisión y Radiodifusión. Express-Inform está dirigido por Oleksandr Adamenko.

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